"The author of the #1 best-selling business book of all time presents an in-depth look at Habit 2 Rather than a reading of the Habit 2 chapter of The 7 Habits Of Highly Effective ""People,"" it is drawn from a variety of recordings of Dr. Covey teaching this important principle. The result is an intimate and thorough exploration of what it means to ""Begin"" with the End in ""Mind,"" including ""relevant,"" current examples and instructions for creating a Personal Mission Statement."